Email Marketing

Email marketing is a strategy where businesses send messages directly to a group of people via email to promote products, share news, or build relationships. It allows companies to reach their audience effectively, personalize communication, and encourage customer engagement. By using targeted campaigns, businesses can inform potential and existing customers about promotions, upcoming events, or valuable content, ultimately aiming to drive sales and improve customer loyalty. It’s a cost-effective way to communicate and can yield a high return on investment when executed properly.