
Opt-in Forms
Opt-in forms are online tools used by websites and businesses to collect contact information from visitors, typically email addresses. These forms invite users to subscribe to newsletters or updates, offering something in return, such as a free resource or exclusive content. By filling out the form, users consent to receive communications, which businesses can use to build relationships and share valuable information. Opt-in forms are essential for effective digital marketing, ensuring that recipients are genuinely interested in the content being shared.