Strategic Management

Strategic management is like planning a trip for your business. You determine your destination (goals) and map the best route (strategy) to get there. Along the way, you'll monitor your progress (analysis) and adjust your plan if needed. You'll also consider weather, traffic or detours (internal and external factors) that might affect your journey. This ensures your business remains on course towards success, is able to handle unexpected events, and meet your goals efficiently and effectively.