BCG (Boston Consulting Group)

The Boston Consulting Group (BCG) is a global management consulting firm that helps businesses improve their performance and strategy. Founded in 1963, BCG is known for its analytical approach and innovative frameworks, such as the BCG Matrix, which categorizes a company's products based on their market growth and market share. This helps companies allocate resources more effectively and identify areas for investment or divestment. BCG works with clients across various industries to tackle complex challenges, enhance competitiveness, and achieve long-term success. Its insights are valuable for executives seeking to make informed decisions.