Boston Consulting Group

The Boston Consulting Group (BCG) is a global management consulting firm founded in 1963. It advises businesses on strategy, operations, and marketing to improve performance and drive growth. BCG is known for its analytical approach, using tools like the BCG Matrix, which helps companies assess their product lines based on market growth and market share. The firm serves various industries, helping organizations with complex challenges and guiding them in making informed decisions. BCG is regarded as one of the top consulting firms worldwide, influencing business strategies and practices across the globe.