4 Ps of Marketing

The 4 Ps of Marketing are essential elements that help businesses connect with customers: 1. **Product**: This is what a company offers, including its features, quality, and design. 2. **Price**: This is how much customers pay for the product, which can influence demand and brand perception. 3. **Place**: This refers to where and how the product is sold, whether in stores or online, ensuring it’s accessible to customers. 4. **Promotion**: This involves the marketing strategies used to raise awareness and persuade customers to buy, including advertising and social media. Together, they help businesses effectively reach their target audience.