Persuasive Technology

Persuasive technology refers to tools and devices designed to influence people’s attitudes or behaviors. This can include apps, websites, and other digital interfaces that encourage users to take specific actions, such as exercising more, saving money, or engaging with content. By leveraging psychology and user experience design, these technologies aim to motivate individuals to make choices that they might not otherwise consider. Examples include fitness trackers that encourage regular exercise and social media platforms that promote sharing content. Overall, persuasive technology is about using design to empower positive behavior change.