
In-App Advertising
In-app advertising refers to promotional content that appears within mobile applications or games. Developers partner with advertisers to display ads, which can take various forms, such as banners, videos, or sponsored content. These ads can be targeted based on user preferences and behaviors, allowing advertisers to reach specific audiences effectively. For users, in-app ads often provide free access to apps and games, as they help developers generate revenue. While some ads may be intrusive, many apps offer options to remove them through one-time payments or subscriptions. Overall, in-app advertising is a common practice that supports the app ecosystem.