Facebook Audience Network

Facebook Audience Network is a platform that allows advertisers to reach people beyond Facebook and Instagram by showing ads on other apps and websites. It uses Facebook’s targeting to deliver relevant ads to the right audiences across these external platforms. This helps businesses expand their advertising reach, while providing users with ads that are more aligned with their interests. Essentially, it's a way for Facebook to extend its advertising network beyond its own apps, improving ad effectiveness for advertisers and enhancing user experience by displaying more relevant ads.