Journal of Service Research

The Journal of Service Research is a scholarly publication that focuses on the study of services and customer interactions in various industries. It features research articles examining topics like service quality, consumer behavior, and innovative service practices. The journal aims to provide insights that help businesses improve their service offerings and create better customer experiences. By sharing findings from rigorous research, it contributes to both academic knowledge and practical applications in marketing, management, and service design, making it a valuable resource for researchers, practitioners, and anyone interested in understanding how services work.