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Four Ps of Marketing

The Four Ps of Marketing are Product, Price, Place, and Promotion. 1. **Product** refers to what you are selling, including its features and benefits. 2. **Price** is how much you charge for the product and how it compares to competitors. 3. **Place** involves where and how the product is sold—this could be online or in physical stores. 4. **Promotion** encompasses the marketing strategies used to communicate with potential customers, such as advertising and sales campaigns. Together, these elements help businesses effectively reach and serve their target audience.