brands

Brands are the identities of products or companies, represented by names, logos, and symbols that distinguish them from others in the market. They convey certain values, quality, and expectations to consumers. For example, when you think of a brand like Apple, you might associate it with innovation and quality. Effective branding helps businesses build trust and loyalty among customers, making them more likely to choose a familiar brand over a competitor. Ultimately, a brand is more than just a product; it's an experience and a relationship between the consumer and the company.