Imperial Brands

Imperial Brands is a multinational company primarily known for manufacturing and selling tobacco products, including cigarettes and vaping products. Headquartered in the UK, it operates globally, marketing well-known brands. In addition to traditional tobacco, Imperial Brands is expanding into reduced-risk products, such as e-cigarettes and heated tobacco, in response to changing consumer preferences and regulations. The company focuses on sustainability and compliance with health standards, navigating complex challenges in the tobacco industry while aiming to innovate and diversify its product offerings.