Stealth Advertising

Stealth advertising refers to promotional tactics that blend products or brands into content in a way that feels natural or unobtrusive to the audience. Rather than traditional ads that interrupt or overtly sell, stealth advertising often involves placing products within movies, TV shows, or online content so seamlessly that viewers may not recognize they are being marketed to. This can create a more subtle influence on consumer behavior, as people may feel more positive about products presented in an entertaining or relatable context, leading them to consider or purchase these items without realizing they were influenced by advertising.