The Lean Startup Movement

The Lean Startup Movement is an approach to building businesses that emphasizes efficiency and validated learning. It encourages entrepreneurs to develop a minimal version of their product, called a Minimum Viable Product (MVP), to quickly test ideas in the market. By gathering feedback from real users, startups can adjust their product and business model based on actual needs, rather than assumptions. This iterative process aims to reduce waste, minimize risks, and increase the chances of success, ultimately fostering innovation and sustainable growth within startups.