Ash Maurya

Ash Maurya is an entrepreneur and author known for his work in the field of startup development and lean methodologies. He developed the "Lean Canvas," a strategic tool that helps entrepreneurs visualize their business model and identify crucial elements to test and validate. Building on principles from Lean Startup methodology, Maurya emphasizes learning and iterating quickly to minimize risks. His approach focuses on understanding customer needs and ensuring that products provide real value, helping startups thrive in competitive environments. His insights guide entrepreneurs in creating sustainable businesses by prioritizing customer feedback and agile planning.