Statistical Sampling

Statistical sampling is a method used to select a small group from a larger population to gather insights or make estimates about the whole. Instead of surveying everyone, which can be costly and time-consuming, researchers choose a representative sample that reflects the population's characteristics. By analyzing this smaller group, they can draw conclusions about trends, behaviors, or preferences in the larger group. This approach is fundamental in fields like market research, opinion polling, and scientific studies, ensuring that findings are reliable without the need to survey everyone.