Simple Random Sampling

Simple random sampling is a method used to select a group of individuals from a larger population, ensuring that every individual has an equal chance of being chosen. This approach helps to avoid bias in research and surveys. Imagine putting everyone’s name in a hat and randomly drawing a set number of names; each person has the same opportunity to be included in the study. This technique is often used in various fields, including market research and public opinion polls, to gather data that accurately reflects the views or characteristics of the entire population.