Sampling methods

Sampling methods are techniques used to select a representative group from a larger population to gather insights or make decisions. Common methods include: 1. **Random Sampling**: Every individual has an equal chance of being chosen, ensuring unbiased results. 2. **Stratified Sampling**: The population is divided into subgroups (strata), and samples are taken from each to reflect diversity. 3. **Systematic Sampling**: Individuals are selected at regular intervals from a list (e.g., every 10th person). 4. **Convenience Sampling**: Samples are taken from those easiest to reach, which may be less representative but quicker. These methods help ensure the information collected is accurate and reliable.