Social Research Methods

Social research methods are systematic approaches used to investigate and understand human behavior, social patterns, and relationships. These methods can include surveys, interviews, observations, and analysis of existing data. Researchers aim to gather information that helps explain social phenomena, test theories, or inform policy decisions. By employing qualitative methods (like open-ended interviews) and quantitative methods (like statistical analysis), social researchers can draw insights about communities, cultures, and societal issues, contributing to a deeper understanding of how people interact and live together.