Potatoes USA

Potatoes USA is the marketing and promotion organization for the U.S. potato industry. It represents potato growers, processors, and importers, working to enhance the country's potato market both domestically and internationally. The organization focuses on research, advertising, and education to promote the nutritional benefits and culinary versatility of potatoes. One of its key roles is to support potato branding and to drive consumer demand through various initiatives, including recipes and cooking tips, while ensuring sustainable practices in potato farming. Overall, Potatoes USA aims to create a positive image and increase the market presence of U.S. potatoes.