Boston Consulting Group (BCG)

The Boston Consulting Group (BCG) is a global management consulting firm that helps organizations solve complex business problems and improve their performance. Founded in 1963, BCG is known for its strategic analysis tools, like the BCG Matrix, which evaluates a company's products or business units based on market growth and market share. This helps businesses allocate resources effectively. BCG works with clients across various industries, offering insights on strategy, operations, and digital transformation, ultimately guiding them to make informed decisions and achieve strategic goals.