Schema.org

Schema.org is a collaborative project created by major search engines like Google, Bing, and Yahoo. It provides a vocabulary, or set of structured data terms, that webmasters can use to help search engines better understand the content of their websites. By adding schema markup to webpages, site owners can clarify details like events, products, reviews, and people. This structured information helps improve search engine results, allowing users to find relevant information more easily. Ultimately, it enhances online visibility and the user experience by making content more accessible and understandable.