Kantar

Kantar is a global data, insights, and consulting company that helps businesses understand consumer behavior, market trends, and brand performance. They gather and analyze data from various sources, including surveys and market research, to provide companies with valuable insights. This information helps organizations make informed decisions, improve marketing strategies, and better connect with their customers. Kantar operates in various sectors, such as consumer goods, media, and healthcare, and is known for its expertise in market analysis and consumer behavior.