
Kantar TNS
Kantar TNS is a global market research company that helps businesses understand consumer behaviors, preferences, and opinions. By collecting data through surveys, interviews, and other methods, they provide insights that help companies make informed decisions about products, advertising, and strategies. Essentially, Kantar TNS acts as a bridge between consumers and brands, enabling organizations to better meet customer needs and improve their offerings. Their work supports businesses in understanding market trends and improving their competitive edge through reliable, actionable data.