Assam Tea Board

The Assam Tea Board is a government body in India that promotes and regulates tea production in Assam, one of the world's largest tea-growing regions. Established in 1913, it aims to support tea growers and ensure quality standards, facilitating research, marketing, and development in the tea industry. The Board works to enhance both the quantity and quality of Assam tea, known for its robust flavor and rich color. It also addresses issues like tea plantation sustainability and fair trade practices, helping to protect the interests of local farmers and promote Assam tea globally.