typographic design

Typographic design is the art and technique of arranging text to make written language legible, readable, and visually appealing. It involves choosing fonts, sizes, spacing, and alignment to convey a message effectively. Good typographic design enhances communication by drawing attention, creating mood, and guiding the reader's eye. It plays a crucial role in branding, advertising, and digital media, shaping how information is perceived and experienced. Overall, it's about using text not just to convey ideas but to do so in a way that is engaging and aesthetically pleasing.