The SEO (Search Engine Optimization)

Search Engine Optimization (SEO) is the practice of enhancing a website to improve its visibility on search engines like Google. By optimizing content and structure, websites can rank higher for relevant search terms, making it more likely that users will find them. This involves using keywords effectively, ensuring fast load times, and creating high-quality content that answers users' questions. Good SEO increases organic (non-paid) traffic, helping businesses attract more visitors and potential customers. Ultimately, it’s about making your website more appealing to search engines and users alike.