
Local SEO
Local SEO (Search Engine Optimization) is the practice of optimizing your online presence to attract more business from relevant local searches. It involves improving your website and online listings to ensure that when people search for products or services near them, your business appears at the top of search results. This includes optimizing your Google My Business profile, getting positive reviews, and using local keywords. Essentially, it helps businesses connect with local customers actively looking for their offerings, enhancing visibility in local searches and driving foot traffic to brick-and-mortar locations.