
SEO (Search Engine Optimization) Marketing
Search Engine Optimization (SEO) Marketing involves strategies to improve a website’s visibility on search engines like Google. When users search for information, businesses want to appear at the top of those search results. SEO includes optimizing website content, structure, and links to make it more appealing to search engines. This can increase the quantity and quality of traffic to a site, helping businesses attract more potential customers. Essentially, effective SEO helps ensure that when people search for relevant topics, products, or services, they find your website easily.