Schema Markup

Schema markup is a type of code added to a website's HTML that helps search engines understand the content better. Think of it as giving search engines a detailed label or tag for each part of your site, clarifying what things are—like a product, review, event, or person. This enhanced understanding can improve how your website appears in search results, making listings more informative and attractive, which can increase click-through rates. In essence, schema markup helps search engines interpret your content more accurately, leading to better visibility and richer search results.