
Reputation Quotient
Reputation Quotient (RQ) is a measure used to evaluate how people perceive a company or brand. It takes into account various factors, such as trustworthiness, social responsibility, and quality of products or services. Essentially, RQ helps gauge a brand's overall reputation among consumers and stakeholders. A higher RQ indicates a positive perception, suggesting that the company is seen as credible and respected. Businesses often use RQ to understand their public image and identify areas for improvement, ultimately influencing their success and relationship with customers.