Ray Poynter

Ray Poynter is a recognized expert in the field of market research and insights. He has contributed to the understanding of how data is gathered, analyzed, and applied to make informed business decisions. Poynter is particularly known for his work on the use of technology in research and has authored several publications on the subject. Additionally, he is a sought-after speaker and trainer, helping professionals and organizations enhance their capabilities in research and data interpretation. His insights have been influential in shaping modern market research practices.