J. Walter Thompson Company

J. Walter Thompson Company, often referred to as JWT, was one of the oldest and most prominent advertising agencies in the world, founded in 1864. It was known for its innovative marketing strategies and creative advertising campaigns that helped shape the industry. JWT worked with various brands across diverse sectors, developing memorable advertisements and effective branding solutions. The agency played a key role in establishing modern advertising practices and was recognized for its emphasis on research and consumer insights. In 2018, JWT merged with Wunderman to form Wunderman Thompson, expanding its services in the advertising and digital marketing landscape.