Heatmaps

Heatmaps are visual representations of data where values are displayed using colors. They make it easy to identify patterns, trends, and areas of interest quickly. For instance, in a website heatmap, warmer colors like red indicate areas with high interaction, while cooler colors like blue show low activity. This visualization helps analysts understand where users are engaging the most. Heatmaps can be applied in various fields, including sports, finance, and scientific research, to provide insights at a glance, supporting informed decision-making based on the underlying data.