Acxiom

Acxiom is a data and analytics company that specializes in collecting and analyzing consumer data. Businesses use Acxiom's services to understand their customers better, tailor marketing strategies, and improve customer experiences. They maintain vast databases that contain information from various sources, such as public records and online activities, which helps companies reach the right audience with their products and services. Essentially, Acxiom turns complex data into actionable insights that help businesses make informed decisions.