Woolworth's

Woolworth's was a prominent American retail company, founded in 1879 by Frank Woolworth. It popularized the concept of the "five-and-dime" store, offering a variety of goods, often at low prices, which attracted a broad customer base. Woolworth’s became known for its iconic lunch counters and for being one of the first chains to utilize fixed-price merchandising. At its peak, it had thousands of locations worldwide. However, changing retail trends and increased competition led to its decline, and many stores closed by the early 1990s. Today, its legacy persists, particularly in the context of retail history.