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Seth Godin (Marketing Expert)

Seth Godin is a prominent marketing expert, author, and speaker known for his innovative ideas on marketing, leadership, and change. He emphasizes the importance of storytelling and creating genuine connections with customers rather than traditional advertising methods. Godin advocates for "permission marketing," where businesses engage consumers who have opted in to receive messages. He has written several bestsellers, including "Purple Cow" and "The Dip," and is the founder of several successful companies. His insights focus on being remarkable and creating value, encouraging individuals and organizations to adapt in a rapidly changing world.