Sales Pipeline

A sales pipeline is a visual framework that tracks potential customers from initial interest to final purchase. It helps businesses manage and forecast sales by showing each opportunity’s progress through different stages, such as prospecting, qualification, proposal, and closing. Think of it as a moving list that keeps sales teams organized, ensuring they focus on the right prospects at the right time. By monitoring this process, companies can better allocate resources, identify bottlenecks, and predict future revenue, ultimately improving their ability to grow and meet sales targets.