rational self-interest

Rational self-interest refers to the idea that individuals make decisions based on what they perceive will benefit them the most. It assumes that people weigh the potential outcomes of their actions and choose the option that maximizes their personal advantage, whether that’s financial gain, emotional satisfaction, or other rewards. This concept is often used in economics and psychology to explain behavior, suggesting that individuals act in ways that align with their own best interests while considering the consequences of their choices on themselves and others.