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Peter Clough

Peter Clough is a British psychologist known for his work in the field of sports psychology and performance. He is particularly recognized for developing the "4C's model" of mental toughness, which includes four components: control, commitment, challenge, and confidence. This model helps athletes and individuals understand and improve their mental resilience, enabling them to perform better under pressure. Clough's research emphasizes that mental toughness can be nurtured and developed, making it a valuable concept not only in sports but also in various areas of life and work.