
Multi-platform broadcasting
Multi-platform broadcasting refers to the distribution of content across various media platforms simultaneously. This includes traditional outlets like television and radio, as well as digital channels such as websites, social media, and streaming services. The goal is to reach a broader audience by making content accessible wherever people consume media, whether on a smart TV, smartphone, computer, or other devices. This approach allows for increased engagement, flexibility, and a chance to cater to diverse viewing habits and preferences in today’s interconnected world.