Modernist typography

Modernist typography emerged in the early 20th century as part of a broader cultural movement emphasizing simplicity, clarity, and functionality. It often features clean lines, geometric shapes, and sans-serif fonts, which prioritize readability and eliminate unnecessary embellishments. Influenced by advancements in technology and design philosophies, modernist typography seeks to communicate ideas effectively and efficiently, reflecting the spirit of progress and rationality of its time. Designers aimed to create a visual language that was accessible, avoiding traditional decorative styles to focus on the message itself. This approach laid the groundwork for much of contemporary graphic design.