Futura

Futura is a widely-used geometric sans-serif typeface designed in 1927 by Paul Renner. Its clean, modern lines are characterized by simple, circular forms and sharp angles, reflecting the Bauhaus emphasis on functionality and clarity. Futura's balanced proportions and crisp appearance make it versatile for branding, advertising, and editorial design. It embodies modernist ideals, combining readability with an elegant, minimalist aesthetic. Due to its timeless design, Futura remains popular for conveying a contemporary yet professional look across various media and applications.