Typeface Design

Typeface design is the art and science of creating letters, numbers, and symbols that make up written text. It involves selecting shapes, styles, and spacing to convey tone and improve readability. Typefaces can range from formal and elegant to casual and playful, influencing how messages are perceived. Designers consider factors like legibility, aesthetics, and how the type looks in different sizes and contexts. Common typefaces include Helvetica and Times New Roman. Good typeface design enhances communication and helps establish a brand's identity.