Heuristic Decision-making
Heuristic decision-making refers to the mental shortcuts or rules of thumb that people use to simplify complex problems and make quicker decisions. Instead of analyzing all information thoroughly, individuals rely on past experiences, common sense, or easily available information to guide their choices. While heuristics can lead to swift and efficient decisions, they can also result in biases or errors. Understanding this process helps recognize how we think and make choices in everyday life, from simple tasks to more significant decisions.
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Heuristic decision making refers to the mental shortcuts or rules of thumb people use to make quick, efficient decisions without extensive analysis. Instead of evaluating every piece of information, individuals rely on past experiences, patterns, or simple strategies to guide their choices. While this approach can save time and effort, it may lead to biases or errors. Heuristics are common in everyday situations, such as choosing what to eat, making financial decisions, or solving problems, allowing individuals to navigate complex information more easily while balancing efficiency and accuracy.