Gramscian Theory

Gramscian theory, developed by Italian thinker Antonio Gramsci, focuses on the concept of cultural hegemony. This idea suggests that dominant groups maintain control not just through political or economic power, but also by shaping cultural norms and values that influence people's beliefs and behaviors. Gramsci argued that to challenge this dominance, marginalized groups must develop their own counter-hegemonic culture, promoting alternative values and identities. Essentially, it's about understanding how cultural influence operates in society and how social change can occur through shifts in beliefs and practices.