
endorsements
Endorsements are official statements of support or approval from individuals or organizations for a product, service, or idea. They indicate that the endorser believes in the value or quality of what is being promoted. For example, a celebrity endorsing a brand suggests that they trust it and recommend it to others. Endorsements often influence public opinion and consumer behavior, as people tend to value the opinions of trusted figures. They can be found in advertising, political campaigns, and various promotional materials, serving as a way to build credibility and attract attention.