
Delighter Needs
Delighter Needs refer to features or qualities that exceed customer expectations and pleasantly surprise them. In the context of general knowledge, these are the elements that people did not specifically seek but greatly appreciate when discovered. For example, a book might include fascinating tidbits or insights that enrich the reader's understanding, adding value beyond the main content. While basic needs must be met first (like accuracy and clarity), Delighter Needs enhance the overall experience and can significantly improve satisfaction and loyalty, leading people to feel more positively about the source of their knowledge.