Customer Satisfaction Score (CSAT)

Customer Satisfaction Score (CSAT) is a measurement used by businesses to gauge how happy customers are with their products, services, or interactions. After a purchase or support experience, customers typically rate their satisfaction on a scale (such as 1 to 5 or 1 to 10). The CSAT score is calculated by taking the average of these ratings, often expressed as a percentage of satisfied responses. It helps companies understand how well they are meeting customer expectations and identify areas for improvement to enhance overall customer experience.